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How to Set Ecommerce Goals for 2018
Now is the time to set ecommerce performance goals for 2018. To do this, know where your business stands now. Be clear on past performance before you set goals for the new year. Create a spreadsheet with the key metrics to track for 2018. Fill in those metrics from...
20 Leading Global B2B Exchanges
Business-to-business marketplaces have existed for years. Some are private, for a specific supply chain. Other exchanges are public, for any business to participate. In this post, I’ll list 20 leading, The post 20 Leading Global B2B Exchanges appeared first on...
B2B: How Manufacturers with Distributors Use Ecommerce
I often speak with manufacturers that want to sell their products online, directly to retailers or even end users. But they have an established distribution channel that they don’t want ... The post B2B: How Manufacturers with Distributors Use Ecommerce appeared first...
B2B SEO Requires an Integrated Approach
Complex products and long buying cycles make search engine optimization for B2B sites different than for B2C. The difference, however, is not in the specific techniques, but in the way SEO ... The post B2B SEO Requires an Integrated Approach appeared first on...