Ecommerce Helps Retain B2B Customers

Ecommerce can help retain business buyers via expedited reordering,  real-time reporting, and improved customer service. B2B retention is often a combination of product quality, consistent delivery, contractual relationships, competitive negotiated prices, and close...

B2B Ecommerce: Walk First, Then Run

B2B ecommerce is expanding rapidly with innovative new services and marketing strategies. Much of the innovation focuses on improving personalization. However, that is typically the last step. There are prerequisites to address first. The post B2B Ecommerce: Walk...

Legacy Software Holds Back B2B Ecommerce

Some B2B companies are relying on legacy systems that are not capable of providing the modern ecommerce experience professional buyers seek. There is a myriad of problems with old, out-dated B2B software. But four categories could describe them all. The post Legacy...